In the event and exhibition sector, the flexible and fully automated management of processes is a key factor for success. Developed by ERAsoft LLC, the ERA Event Management System (ERA EMS) is a multifunctional and user-friendly platform designed to meet this need.
ERA EMS enables exhibition and event organizers to manage their operations from a single center—through an efficient, secure, and technologically advanced system. From participant registration to booth orders, payments, entry-exit, and email communications, all stages are fully automated within the system. As a result, the burden on human resources is reduced, time losses are prevented, and maximum transparency is ensured in organizational processes.
ERA EMS is an ideal choice for organizations operating in the B2B segment, especially in the planning and management of large-scale events such as exhibitions and congresses.
Key Functionalities: Event Management with ERA EMS
ERA EMS is modularly structured to meet the needs of exhibition and event organizers. All stages of the event—from planning to execution—are efficiently managed within a unified system through event management.
Centralized Event Management Panel
The system is equipped with a powerful admin panel. From here, the overall event structure is formed, organizational tasks are monitored, and monthly reports are prepared. With a form generator and main page constructor that do not require technical knowledge, collecting participant and company information, as well as designing event websites, becomes easier.
Dedicated Modules for Participants and Organizers
Within ERA EMS, there are individual modules for organizers, representatives, managers, and responsible persons. Specific authorities are assigned for each role, ensuring effective distribution of the event structure. Through their personal cabinets, representatives can order services, complete payments, and be fully prepared for the event.
B2B System and Booth Management
One of the strongest aspects of ERA EMS is the professional establishment of the B2B structure. Participating companies can order booths through the system, present 3D designs, specify technical requirements, and complete payments online. Each participant's application is automatically analyzed by the system, preventing duplicate registrations.
Automated Communication and Information Flow
With the mailing module included in the platform, it becomes easier to communicate with participants, representatives, media organizations, and embassies. Reminders, invitations, and important notifications are automatically sent by the system. Additionally, operational communication is ensured through pre-prepared email templates for different audiences.
Real-Time Reports and Security Control
ERA EMS provides real-time reports for all stages of the event—visitor flow, payment status, technical orders, etc. Entry-exit systems, ticket and badge control, and special sections for protocol guests ensure the security and transparency of the event. With the QR generator and certificate module, the management process continues even after the event.
The main functionalities of the ERA EMS platform are as follows:
- Multi-event and multi-organizer management
- Design and content management of event websites
- Registration forms for participants, visitors, delegates, sponsors, and speakers
- Personal cabinets: individual panels for each user type
- Dynamic form generator and response analysis
- Conference and session management (program, speakers, presentations)
- B2B meeting module and mutual confirmation system
- Certificate sending system (auto/manual)
- Onsite registration and badge printing module (online and offline)
- Statistical reports and post-event analyses
- Mail campaign generator and statistical tracking
- Sponsor and technical service order panel
- Online/onsite registration and e-ticket system
- Content management module and event catalog (online exhibitor list)
Technical Advantages of ERA EMS
ERA EMS is a valuable solution for event organizers not only due to its functionality but also because of its technical stability and flexible architecture. This platform is developed based on modern web technologies and has an infrastructure capable of handling high loads. This makes it ideal for large-scale exhibitions, international events, and projects with complex participant flows.
The system operates based on a microservice architecture and modular structure. This approach allows organizers to activate and use only the modules necessary for their events. Thus, a personalized configuration is created for each event, significantly optimizing the user experience.
From a technical standpoint, the platform meets high-security standards. Data is protected with modern encryption algorithms, and user logins are secured with multi-level authentication. User activities are monitored in real-time, and all changes in the system are recorded through audit logs.
The system is designed with a fully responsive layout and can be used seamlessly from any device—computer, tablet, or mobile phone. This allows organizers to monitor and manage processes even when away from the office during event days.
Another significant advantage is the platform's API support. ERA EMS can be easily integrated with third-party systems (CRM, payment platforms, email services, etc.). Thus, it is possible to adapt ERA EMS to the existing system without changing the current IT infrastructure.
Local and International Application of ERA EMS
Today, ERA EMS is the choice of leading exhibition and event organizers not only in Azerbaijan but also in the region. The system is actively used in four countries, including Azerbaijan, Turkey, the UAE, and Uzbekistan, serving as the main platform for managing dozens of events annually.
In Azerbaijan, the system's application has expanded significantly through the activities of “Caspian Event Organisers” (CEO) and ITECA Caspian companies. Prestigious events such as ADEX – International Defense Exhibition, Caspian Agro, Interfood Azerbaijan, EduExpo, BakuBuild, and others have been managed through ERA EMS. The successful execution of these events confirms the system's high stability and functionality.
One of the first major international applications of ERA EMS was realized through collaboration with the Turkish company “ICA Events”. ICA Events is one of the leading companies organizing international trade exhibitions and conferences in the Middle East, Central Asia, and the Caucasus markets. Their first event organized through ERA EMS was “WorldFood Istanbul 2023,” during which the system's full potential was utilized: registration, booth orders, B2B meetings, email notifications, and entry-exit control were all executed in real-time.
In Uzbekistan and the UAE (Dubai), ERA EMS has been successfully implemented by adapting to the needs of local event organizers. The version prepared considering regional differences once again proves the system's local flexibility and internationalization potential.
In Uzbekistan, the well-known event organizer Iteca Exhibitions uses the ERA EMS platform. The company's main website, iteca.uz, and all associated exhibition websites operate successfully on this system. This collaboration demonstrates that ERA EMS is an effective and reliable solution for large exhibition platforms.
In the United Arab Emirates, Caspian Events operates with the ERA EMS platform. Events managed through caspianevents.com are realized in a version adapted to the demands of the Dubai market, further confirming the system's flexibility and local adaptation capability.
Today, the application scope of ERA EMS is expanding, and work is underway on versions adapted to new regions. Our goal is to simplify the work of more exhibition organizers through exhibition management software and to set new standards in event management.
Future Plans
As the ERAsoft team, we continuously develop the ERA EMS system. Based on customer feedback and needs, new modules are added, the user interface is further improved, and integration capabilities are expanded. Currently, we are working on enriching the system with artificial intelligence-based analytical modules, deeper data analysis, and behavior-based recommendation systems.
At the same time, increasing our presence in regional markets is one of our priority directions. The Middle East, Central Asia, and Eastern Europe regions are among the main target markets for ERA EMS. In this direction, new partnerships are being established, and customization capabilities tailored to local characteristics are being enhanced.
ERA EMS is not just an exhibition software—it is a strategic platform that makes processes in the event industry smarter and more manageable.
Digitize Your Events with ERA EMS
With the ERA Event Management System, you can manage your exhibitions and events more effectively, quickly, and modernly. From participant registration to payment management, from email communications to B2B integration, everything is on one platform. Thanks to this system, you reduce the burden on human resources, save time, and maintain full control over your events.
Manage your events and exhibitions more effectively, quickly, and modernly with ERA EMS. Contact us for a demo.